Turn early traction into revenue momentum.
Kinetic Sales Advisory helps founders build the pipeline, process and go-to-market motion that makes growth repeatable.
Services
Sales and marketing support for startups going from founder-led sales to a revenue team that runs without you in every deal.
Go-to-market strategy
Ideal customer, positioning, channels and revenue targets that hold up.
02 · StrategySales playbook
Your sales process written down: stages, discovery, objections and qualification.
03 · PipelinePipeline & outbound
Target lists, sequences and cadences that book first meetings with the right buyers.
04 · PipelineSales systems & data
CRM, dashboards and forecasting so you can see what is working.
05 · TeamSales hiring strategy
When to hire, who first, and in what order, before you spend on headcount.
06 · TeamRecruiting
Job descriptions, sourcing, interview loops and scorecards that find real sellers.
07 · TeamTeam structure & comp
Roles, quotas, territories and comp plans that reward the right behavior.
08 · TeamOnboarding & enablement
Ramp plans and training that get new hires productive faster.
09 · MarketingProduct positioning
Differentiation and messaging that make buyers understand why you win.
10 · MarketingCampaign strategy
Launch plans, channels and campaigns that feed the sales pipeline.
11 · MarketingContent creation
Thought leadership, case studies and sales content that build trust.
12 · MarketingDigital presence
Website, search, LinkedIn and social that make you credible when buyers look you up.
How we work
Diagnose
Audit what is working, what is not, and where revenue is leaking.
Build
Stand up the pipeline, playbooks and reporting together with your team.
Scale
Hand over a system that keeps compounding after the engagement ends.
I build the sales foundation founders don’t have time for.
I’m a sales leader who has taken startups through their early sales pains: building repeatable sales foundations, onboarding founding sales hires, and designing sales structures tailored to each business.
Founders are great at product, technology and customers. Sales is a different craft, and it rarely gets the time it needs. I step in, build data-driven sales systems with your team, and leave them running after I’m done. I work across tech, SaaS, legal tech and real estate.
Experience
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2026 – Present
Redan InsuranceVice President of SalesMay 2026 – PresentBuilding the go-to-market strategy, growing the sales team and driving revenue in the complex litigation insurance space.
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2019 – 2026
InfoTrack USDirector of New BusinessJul 2024 – May 2026National Sales ManagerJan 2019 – Jul 2024Built the go-to-market strategy, grew the sales team and scaled revenue across new business.
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2014 – 2018
SMS AssistAssociate DirectorDec 2014 – Dec 2018Led onboarding for the enterprise sales business, building the strategy behind large contract execution and establishing the teams that managed enterprise accounts.